The Gay & Lesbian Alliance Against Defamation (GLAAD) celebrated a handful of marketers for excellence in reaching out to the lesbian, gay, bisexual and transgender (LGBT) community, with Levi Strauss, Progressive, and Wells Fargo among the big winners at its annual awards show.
The group also honored some companies for corporate behavior, including American Airlines, which received its Corporate Responsibility Award "in recognition of the company's longstanding and public commitment to the LGBT community." And it also recognized former Ad Age critic Bob Garfield with the Public Visibility Award, for columns critiquing homophobic images in advertising.
Levi Strauss & Co. won for Outstanding TV campaign for the LBGT market, for a spot highlighting Levi's Gay History Month/Logo Leaders Campaign. Johnson & Johnson's K-Y Brand won for a print campaign in a mainstream audience, for an ad called "America's Top Couple."
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