Levi Strauss and World

Levi Strauss and World
From Denim a Rainbow of Possibilities

Monday, August 30, 2010

Levi's and Macy's

Most merchandise is not made in the U.S.A. Levi's are made in the Dominican Republic, China, Egypt, Mexico and Guam. And because they're made in so many places, the fits are all different. You can try on four of the same model, same size, and they will all fit differently. Some men don't want to try anything on. "I know what size I wear. Give me a 34/32." They think they're a certain size, and then they have to go up a size. And they just can't believe it.

Most of MACY's Levi's customers come from overseas -  a lot of French, Germans, English and Aussies. And they buy because the price here is so much cheaper than overseas. A plain 501 with the button fly cost $135 in Australia two years ago. Right now they're on sale here for $36.99. Wouldn't you buy it?

Read more: http://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2010/08/30/DD131F2JKC.DTL#ixzz0y5fCgUmC

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