Levi Strauss has been around for a very long and it looks like they will be around for a lot longer. I started this as an MBA assignment and just kept adding to it. I hope you find their marketing to be an interesting cultural commentary and instructional in terms of great marketing methods. Enjoy!
Tuesday, December 7, 2010
Levi's marketing wisdom
To Know the road ahead- ask those coming back.- Chinese proverb
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